AdAge Names Hip Hop Marketing Guru Steve Stoute ‘Executive Of The Year’

| January 31, 2013 | 0 Comments
steve stoute

Steve Stoute with HHE’s President Dennis Byron

From books to music, Steve Stoute has accomplished a lot in his time in the music industry. The one-time music executive has held positions at Interscope and Sony over his 10+ years in the industry. His ear for music and eye for talent helped shape the careers of Jay-Z, Nas, Eminem, Will Smith, Mariah Carey and more. Then Stoute was named  Executive Of The Year by Advertising Age magazine.

In 2008, he partnered with Jay-Z to form  Translation Advertising,  an advertising company that specializes in advertising to the multicultural market. The company has blended hip hop with companies such as McDonald’s, Budweiser, Burger King and more.

The accomplishment is huge for Stoute as he was once more known  for being “the guy that Diddy attacked with a champagne bottle” than for his Advertising/Marketing ingenuity. Now Stoute is getting all of the recognition he deserves, and for the right reasons.

Watch an interview Stoute recently did with Media Bistro, where he speaks about working with Jay-Z, explaining the Black market to Fortune 500 companies and more.

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