Jay-Z Partners with GQ to Launch New Spring Rocawear Line

| September 16, 2010 | 0 Comments

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A host of celebrity guests partied it up last night at Jay-Z’s GQ and Rocawear party. The fashion week event took place at the exclusive Provacateur night club in Manhattan. Jay teamed up with GQ to launch the new and improved Rocawear line for the spring. Hov believes the partnership will help slowly shift the branding and look of Rocawear to appeal to a larger group of consumers.

Pics from the party….

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Category: Hip Hop Fashion

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