Special Feature: Who’s Your Favorite Hip Hop Super Group?

| September 24, 2012 | 0 Comments

Hip Hop has returned to a place it has not been since the turn of the millennium.  Although the days of Cash Money, Murder Inc,  Ruff Ryders , and Roca-Fella have come and gone the second coming of the hip hop super group has finally returned. The familiar names are behind it all. Lil Wayne, Kanye West, Rick Ross and Eminem have all had a grasp on hip hop at one point in time, permitting the ability to fall back and begin their own respective empires.  Wayne and Eminem have a slight advantage in the experience department going back to the beginning of their careers. While Kanye and Rick Ross are somewhat new to being the face of strong, competitive hip hop movement.

Wayne’s Young Money imprint is the most popular group among  the masses. Housing 3 of the music industry’s most successful artist (Drake, Nikki Minaj, and Wayne himself) Baby and Slim’s vision of music dominance seems less farfetched than it did 5 or 6 years ago. Although Wayne faces criticism for his choice of attire, performance results, and lack of consistency is his music, he’s been making so much money off of his empire these days it’s hard to blame him for not  caring. Other internet favorites Tyga, Lil Twist and Lil Chuckie prove that the Young Money ship will float as long as it’s supporting staff is setting trends  in the near future.

The Mercedes Benz Maybach is discontented as off now, but Rick Ross’s music group named after the luxury automobile is on somewhat of roll nearing fall 2012. Between Philadelphia’s Meek Mill and D.C.’s Wale, the streets have been all ears since things go started back in 2010. Both artists already have their own respective fan bases, unlike newer artist like Stalley,  French Montana, and Rockie Fresh. Who all have momentum under their belts but need the MMG brand affliated with their name to prosper. Rick Ross is no fool, using his Miami location to his advantage; Young Money and MMG are frequent collaborators forming somewhat of an ultra group dominating the 25 and under demographic.

The most critically acclaimed work comes from Kanye’s G.O.O.D. Music collective.  Known as the “Grammy Family” from the early days John Legend, Common, and Kanye have cemented respect and high expectations for younger artists like Big Sean, Cyhi Da Prynce, Kid Cudi and Malik Yusif. All of the previous mentioned have delivered, but things got somewhat unfair in 2012 when hip hop favorites Pusha-T and Mos Def joined the already stellar roster. The first collaborative G.O.O.D. Music effort Cruel Summer was released earlier in September receiving high praise for diversity and originality. G.O.O.D. Music is sure to set trends not only in hip hop, but music in general for years to come.

Take away the swag, the flashy videos, and the popularity and you get Shady Records 2.0. Easily the most lyrically inclined pack of the four. Eminem’s newest group effort stands out from the rest with seasoned rappers all over the age of 25. Headlining the Shady roster is Slaughterhouse. A punch line and flow changing nightmare for elementary hip hop listeners. Members Royce da 5’9 ,Joe Budden , Crooked I, and Joell Ortiz released their debut Welcome to Our House in August,  making it hard for any rival hip hop group to argue that they have the upper hand over the 4 headed beast. Yelawolf, the newest roster member from Alabama has an original style and flow with hooks catchy enough for the radio. His debut album was perceived well by critics but not by the charts. Although the soundscan doesn’t seem to favor Eminem’s second output, other groups respect, fear, and enjoy the collective. Three things you can’t say about the previous 3.

Hip Hop’s next generation refuses to be left out as well. The majority of buzz worthy artist have taken hints from their respective influences and ran with the trend that has gone and returned. Wiz Khlaifa’s Taylor Gang and  Kendrick Lamar’s Black Hippy movement are both fine examples of the in house creativity that hip hop cliques have to offer. While Tyler the Creator’s OTFGKTA and ASAP Rocky’s mob of his stage name’s first title are proof that the youngest artist in hip hop can provide entertainment within the likes of their own ideas and style. For the first time in a long time hip hop has given you a decision to make, who are you riding with and why?

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