Rick Ross Issues Formal Apology For “U.O.E.N.O.” Date Rape Lyrics After Being Dropped By Reebok
50 Cent couldn’t knock William Roberts p/k/a Rick Ross off his throne but Reebok dropping him as an official spokesperson for the athletic brand sure did.
As previously reported, the sneaker company fell to pressure from protesters who were outraged over Rick Ross’ date rape lyrics on Rocko’s song “U.O.E.N.O.” where he rapped,
“Put molly all in her champagne, she ain’t even know it, I took her home and I enjoyed that, she ain’t even know it.”
Ross had previously inked an endorsement deal with the company and promoted its shoes in print and TV commercials.
Feeling a hefty blow to his pockets obviously and the threat of loosing future branding partnerships and endorsement deals, The Bawse has finally released a real apology after trying to sweep the situation under the rug these past few weeks.
In a statement, The Bawse stated,
“Before I am an artist, I am a father, a son, and a brother to some of the most cherished women in the world. So for me to suggest in any way that harm and violation be brought to a woman is one of my biggest mistakes and regrets.
As an artist, one of the most liberating things is being able to paint pictures with my words. But with that comes a great responsibility. And most recently, my choice of words was not only offensive, it does not reflect my true heart.
And for this, I apologize. To every woman that has felt the sting of abuse, I apologize.
I recognize that as an artist I have a voice and with that, the power of influence. To the young men who listen to my music, please know that using a substance to rob a woman of her right to make a choice is not only a crime, it’s wrong and I do not encourage it.
To my fans, I also apologize if I have disappointed you. I can only hope that this sparks a healthy dialogue and that I can contribute to it.”
After reading what Rick Ross had to say, do you think the apology is real or is it forced due to his financial loss in the situation.
Also what are your thoughts on Reebok kicking Ross off the team. Now its very clear they knew who they signed when they initially did the deal and his lyrics focused on the streets, murder and drug dealing.
So what message is Reebok sending? Do they condone lyrics promoting Black on Black crime and violence and drug dealing but pull the brakes when rape comes into play? Or were they just scared of the monetary backlash as well.
Let your voice be heard and weigh in your comments below.
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