The #ALSIceBucketChallenge has been the popular social media hashtag since July 29th. The challenge was created to raise awareness to A.L.S. disease which dominates the nerves leading to complete paralysis. Participants are expected to give money after completing the challenge to the Washington-based non-profit contributing to the reversal or cure of the disease. More and more people are participating in the cause each day including politicians and celebrities.
The challenge itself involves a person having a large bucket of ice or cold water poured on them. Usually they are called out to take on the task by someone who has recently completed the challenge. The cycle repeats and now over 739,000 new people are taking on the challenge.
Compton’s Hip-Hop artist Kendrick Lamar takes on the challenge given to him by Dr. Dre. In his social media video he challenges Serena Williams, Ellen Degeneres, and Samuel L. Jackson.
Watch Kendrick Lamar do the ice bucket challenge and lets see if he will get a response from those he has challenged.
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