New Fashion Alert: Joan Smalls X Erika Smalls Star In Balmain’s #Sisters Fall 2015 Ad Campaign

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    Continuing his theme of unconditional love, Balmain’s Olivier Rousteing decided to take photos of siblings for the fashion label’s men and women fall 2015 ad campaigns.

    “While I watched Mario Sorrenti capture a kiss last fall, I was struck by the love and emotion that I was witnessing in front of me,” Rousteing noted. “Starting with a determination to once again focus on the beauty of an intimate connection, my team and I quickly concluded that a celebration of the unique and unconditional love of siblings is a natural progression from the spirit of last season.” 

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